________ is a well-known system based on psychological traits that correlate with consumer behavior. It divides the entire U.S. population into segments and then sells pieces of this information to clients for specific strategic applications

A) VALS™
B) Decitica
C) AIO
D) PRIZM
E) NAICS


A

Business

You might also like to view...

Confirmations of receivables at an interim date When internal controls are strong, the auditor may decide to confirm receivables before year end. Roll-forward procedures are then used to obtain adequate evidence for the roll-forward period. Discuss why

the auditor would want to confirm receivables before balance sheet date, the risks involved, and at least three of the roll-forward procedures that the auditor performs to gain assurance on the roll-forward period.

Business

XBRL taxonomies are classification schemes that are compliant with the XBRL specifications to accomplish a specific information exchange

Indicate whether the statement is true or false

Business

Moral awareness begins with

A. the strength to act. B. personal self-interest. C. self-chosen ethical principles. D. considering whether a decision has ramifications. E. knowing what actions are morally defensible.

Business

The 10 strategic operations management decisions include:

A) layout strategy. B) maintenance. C) process and capacity design. D) managing quality. E) all of the above.

Business