Explain why delegation to a private party must serve the public interest
What will be an ideal response?
The private agency receiving the delegation must be in a position to serve the public interest. Delegations to parties that have only a financial interest are suspect. One objective of government is to have a public body that is concerned with the public good, regardless of profit.
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Business marketers can stimulate problem recognition by ________
A) ensuring a presence in trade directories B) direct mail, telemarketing, and calling on prospects C) encouraging the Better Business Bureau to release statistics D) using consumer advertising E) conducting surveys of existing customers
________ make their money by collecting data and designing research products that fit the information needs of more than one organization
A) Data processing services B) Syndicated services C) Field services D) Qualitative research services E) Pooling services
Which of the following would be considered a product cost for a manufacturing company?
A) salary of the sales manager B) salary of the CEO C) salaries of the accounting staff D) salary of the production manager
As a general rule, neither the state nor the federal government is represented in most civil cases
Indicate whether the statement is true or false