Sara is attempting to convince her sorority to try a new fundraising technique. Which of the following is the purpose of her speech?
A. to educate
B. to entertain
C. to inform
D. to connect
E. to persuade
Answer: E
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Sonny learned quickly that he should follow the cultural _____ of his employer when he was reprimanded for his casual clothing on Fridays
A) beliefs B) rules C) icons D) foundations
Which of the following questions might a group ask itself when selecting the best solution based on the criteria set by the group?
A) ? B) ?Are there any factors that might limit the choice of solutions? C) ?What tasks are required by the solution? D) ?How many people are affected by the problem?
Informative speaking is useful in only a handful of careers, such as teaching.
Answer the following statement true (T) or false (F)
Answer the following statement(s) true (T) or false (F)
1. Primary research involves assembling research done by others. 2. Secondary research is where you gather facts directly. 3. Ethnography involves immersing yourself in the culture of your product. 4. Using projective techniques can involve word association or pictures to determine how consumers feel about a brand or product. 5. Research can be subjective at times.