Why does story structure matter?

a. Helps the writer meet deadlines.
b. Helps editors determine front page news.
c. Helps time-crunched audience know what the story is about.
d. Helps social media platforms know where to feed the story.


c. Helps time-crunched audience know what the story is about.

Communication & Mass Media

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What was the criticism of the U.S. Army for its new and more extensive marketing campaign launched after recruiters failed to meet their goals during the Iraq war?

A) It wasn't aggressive enough in going after the proper age group. B) It infused militaristic trappings into messages that targeted children. C) It was sexist and did not include females. D) It sold games and clothing but failed to improve recruiting.

Communication & Mass Media

Griffith increased movie-making "language" with techniques like freeze frames, parallel editing, frequent close-ups, and objects to synopsize and define character

Indicate whether this statement is true or false.

Communication & Mass Media

Listening can be described as a series of five steps: receiving, understanding, remembering, evaluating, and __________

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Explain the concept of olfactic association. Give two to three concrete examples of olfactic associations that you have.

What will be an ideal response?

Communication & Mass Media