As the production manager, Carlos prefers long production runs of thousands of units in order to drive down unit costs. Anita, the marketing manager, prefers shorter runs of a few hundred units in order to deliver the product more quickly. This conflict is the result of

A. scarce resources.
B. status inconsistencies.
C. overlapping authority.
D. different reward systems.
E. different goals.


Answer: E

Business

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Business