A Web-Star salesperson is preparing a sales presentation for a British firm that is interested in purchasing Web conferencing software. What is the best advice for the salesperson?
A) Use aggressive sales techniques because British business people appreciate aggressiveness.
B) Remind the prospect of the disadvantages of competing Web conferencing products.
C) Immediately use first names with the prospect because British business people are informal.
D) Focus on objective facts about the Web conferencing product during the sales presentation.
E) Call the prospect frequently after the sales presentation to determine if a decision has been made.
D
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