As human resources manager for Diamond Logistics & Shipping, Lauren has just hired three new employees, Juana, Keiko, and Arjun. Each new employee comes from a different minority background. Her best strategy for introducing them to the rest of the workforce is to
A. let the rest of the employees know that she has hired Juana, Keiko, and Arjun in compliance with company objectives for managing diversity.
B. put on a meet-and-greet event in which she introduces Juana, Keiko, and Arjun formally, using the opportunity as a seminar on diversity in the workplace.
C. emphasize the cultural differences between the new hires and the rest of the employees in hopes of opening a dialogue on race and ethnicity.
D. work toward breaking down barriers by remaining ever vigilant for any hint that the existing employees have failed to welcome Juana, Keiko, and Arjun with open arms.
E. allow each of them to adapt on his or her own, all the while quietly observing from the background and making it clear that she is there if they need help with anything.
Answer: E
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The executives of Bee Hive Honey are proud of the company's management practices, which they believe ensure fair treatment of employees better than union representation does. However, some complaints about working conditions have shown up in the suggestion box. The executives asked the HR manager, Ashley, to plan a system of employee-manager meetings to address issues such as these. As Ashley considers this request, what potential problem should she keep in mind?
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According to researchers, which of the following is the correct order in which content of print advertisements matter?
A) picture-headline-copy B) copy-picture-headline C) headline-copy-picture D) picture-copy-headline E) copy-headline-picture
The value of common stock investments will likely change between the time the shares are purchased and the time in the future when they are sold. The difference between the eventual selling price and the purchase price, is often called
a. speculative returns. b. enrichment. c. inflation. d. price appreciation (or price depreciation, if negative). e. deflation.
A marketing plan should:
a. be viewed as a series of sequential steps. b. be developed independently of the external business environment. c. define the business mission. d. exclude budgets and pricing.