The unethical persuasive practice that violates the ethical standards of the community

and causes most audience members to stop listening is which of the following?

a. name-calling
b. card stacking
c. using offensive language
d. providing false information


Answer: c,

Communication & Mass Media

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Semiotic analysis

a. is the basis for many kinds of criticism because of its focus on codes. b. when paired with structuralist analysis helps us understand the dynamic, dialectical themes that engage television audiences. c. examines the coded set of signs in a text. d. is concerned with the fine details of meaning-making through structured relationships. e. All of the above.

Communication & Mass Media

The two types of informative speeches mentioned in Chapter 14 that are best suited to the

pro?con organizational pattern are __________ and issues. a. places b. people c. conditions d. issues e . processes

Communication & Mass Media

In her conclusion, Tatiana has chosen to finish the poem she

used at the beginning of her speech. What type of "WOW" statement is this? a. a rhetorical question b. a challenge to the audience c. an anecdote d. a reference back to the introduction

Communication & Mass Media

An Army recruiter meeting with two parents is an interview.

Answer the following statement true (T) or false (F)

Communication & Mass Media