Total Beverages, a maker of fruit juices and health drinks, recently launched a new brand of packaged drinking water called AquaPure
In order to induce distributors to carry the product, Total offers all its intermediaries a free refrigerator to store bottles of AquaPure. This is an example of a ________.
A) consumer promotion
B) push strategy
C) backward flow
D) reverse flow
E) pull strategy
B
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Answer the following statements true (T) or false (F)
1. Because of its broad perspective, inoculation theory has “almost limitless application.” 2. With inoculation messages, even weak refutations provide protection. 3. There is a direct link between changing attitudes and changing behavior. 4. Centrally routed messages are much more likely to create long term change for the recipient than are peripheral messages. 5. A threat is the same as a fear appeal.
Indicate the plural form of the singular noun. copy
Action buttons are located on the ____________________ gallery
Fill in the blank(s) with correct word
John has been hired by Bubbaweiser Beer Company to purchase an airplane. He approaches
Sam who has a Cessna for sale. John does not mention that he is making this purchase on behalf of someone else. He negotiates a deal. Two weeks later, Sam learns that John did not negotiate the deal for himself, but was acting as an agent. Bubbaweiser declares bankruptcy and cannot buy the plane. John: A) Can be held liable on the contract because this was a partially disclosed agency. B) Can be held liable on the contract because this was an undisclosed agency. C) Can be held liable on the contract unless he was on a frolic and detour. D) Can be held liable on the contract simply because he is an agent. E) Cannot be held liable on the contract.