In the PESO model, which one of these allows the PR practitioner to control distribution?

a. paid media
b. earned media
c. shared media
d. owned media


a. paid media

Communication & Mass Media

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In the opening credits of Star Trek:

The Next Generation, Capt. Jean-Luc Picard says that the Enterprise's mission is "to boldly go where no one has gone before." What inclusive language issue, famously uttered by Capt. James T. Kirk, were the show's writers trying to avoid? What will be an ideal response?

Communication & Mass Media

A person's sex

a. is based upon anatomy, endocrinology, and neurology. b. refers to the influence of the environment and socially constructed meaning. c. a scientific area of study that studies the differences between males and females. d. is based upon the psychological differences between men and women. e. refers to the current views of femininity and what if means to be a woman.

Communication & Mass Media

A member who seeks attention or tries to impress other members may have a strong inclusion need

True False

Communication & Mass Media

Dialectical tensions are rare in most intimate relationships.

Answer the following statement true (T) or false (F)

Communication & Mass Media