The variable costing format is often more useful to managers than the absorption costing format because
a. costs are classified by their behavior.
b. costs are always lower.
c. it is required for external reporting.
d. it justifies higher product prices.
A
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Which of the following transforms marketing strategies into real values for consumers?
A) share of customer B) customer equity C) the four Ps of marketing D) a firm's value proposition E) customer satisfaction surveys
Accruals are "free" capital in the sense that no explicit interest must normally be paid on accrued liabilities.
Answer the following statement true (T) or false (F)
Offensive or derogatory language used while talking to a person constitutes the tort of defamation
Indicate whether the statement is true or false
SAP, the world's largest business software company, has pledged to put the "customer at the center" of their universe. SAP has captured the idea of:
A. the 80/20 rule B. Maslow's hierarchy of needs C. the marketing concept D. the sales orientation philosophy E. the societal concept