Paula and Steve are partners in a small advertising firm. Paula is the business-minded, task-oriented talent and Steve is the creative, design-oriented member. Their flourishing partnership is based on which element of attraction?
a. similarity
b. complementarity
c. reciprocal
d. parallel
Answer: b
Communication & Mass Media
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Paul, a recruiter, asks a prospective employee some "off the wall" questions. What characteristic is Paul trying to assess?
A) Achievement B) Ambition C) Competitiveness D) Creativity E) Responsibility
Communication & Mass Media
Ethics are the beliefs, values, and moral principles by which we determine what is right or
wrong. Indicate whether the statement is true or false
Communication & Mass Media
Our tendency to put ourselves in situations that reinforce our attitudes, beliefs, values, or
behaviors is known as A) intuitive reinforcement. B) situational control. C) memory enforcement. D) selective exposure.
Communication & Mass Media
A narrator can be untrustworthy
Indicate whether the statement is true or false
Communication & Mass Media