Public relations instructor and consultant Don Bates maintains that everything written for PR purposes must include what element?
a. 5 Ws and H
b. compelling headline of 20 letters or less
c. concrete call to action
d. boilerplate
c. concrete call to action
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Which of the following best describes our default way of thinking?
A. a blank slate open to anything B. dependence on old models to preserve energy C. rigorous analyses of competing concepts D. mirroring the thought processes of authority figures
Although this conflict management style requires more time and effort than the rest, it is often considered one of the most positive and constructive
a. compromising b. collaborating c. accommodating d. cooperating
A speech that is about anything you can see or touch is a speech about an object
Indicate whether the statement is true or false
According to psychologist Carl Rogers, ___________ people are positive, are optimistic, and help us feel good about ourselves
Fill in the blank(s) with correct word.