Explain why a department may legitimately seek to keep its data in multiple databases
What will be an ideal response?
There are legitimate reasons for a department to use its own database. Some processes use sensitive data that should not be shared with other processes such as tax data for accounting processes and healthcare claims data for the HR department. Also, a department system can be purchased and implemented more quickly than most enterprise solutions. Finally, departmental IS are much more affordable; enterprise systems can cost as much as 10 to 50 times as much as a single-department application.
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Which of the following is true about database marketing?
A) It is at the core of customer relationship marketing. B) It assumes that all customers have the same needs. C) It avoids building a more personal relationship between the business and the customer. D) It treats all customers as the same, instead of assuming that each customer is unique. E) It prioritizes creating efficiency through technological advances over building customer relationships.
Statements made by in judicial proceedings are NOT privileged communications and may be the basis for defamation
a. True b. False Indicate whether the statement is true or false
Which of the following is an example of online advertising?
(a) Placing links and banners on other companies' Web sites. (b) Advertising your Web site on TV. (c) Registering your site with search engines. (d) Both (a) and (c).
Use case templates create a visual index for the model
Indicate whether the statement is true or false