Body Sync Inc. is a chain of gyms. It offers a fitness package that allows its members to use the gym facilities for 12 months by paying only for 10 months. Included in the package are two health checkups and a gym kit. These add-ons by themselves are not very valuable, but as a package they can enhance the perceived value of the service offerings. In this case, Body Sync's primary value driver is

A. learning-curve effects.
B. availability of complements.
C. experience-curve effects.
D. economies of scale.


Answer: B

Business

You might also like to view...

Second level agenda-setting is also known as ______.

A. liberal agenda setting B. attribute agenda setting C. conservative agenda setting D. independent agenda setting

Business

According to your Adler and Proctor textbook, relationships between superiors and subordinates can be placed on a continuum. Explain this continuum.

What will be an ideal response?

Business

Explain the overall purposes of the Sherman Antitrust Act, the Clayton Act, and the Robinson-Patman Act. How do each of these Acts relate to each other?

What will be an ideal response?

Business

Which of the following attributes is available to enable movement through the associative array data?

A. COUNT B. DELETE C. PRIOR D. EXISTS

Business