The primary purpose of ________ is to communicate, create goodwill, and improve customer satisfaction and loyalty.
A. direct marketing
B. public relations
C. sales promotion
D. internal marketing
E. advertising
Answer: B
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What specific internal control procedure would prevent the sale of goods on account to a fictitious customer?
What is the problem with reliance on government regulation as a protection against diversity discrimination?
a. It has steadily declined in comprehensiveness as a means of protecting workers against discrimination. b. It generally fails to protect individuals or result in monetary damages for victims. c. It is fear-based; managers should take proactive steps to improve diversity. d. It rarely motivates managers to take steps to protect workers from discrimination.
The study of ______, or body language, includes a consideration of gestures, body movements, facial expressions, eye behavior, and posture.
Fill in the blank(s) with the appropriate word(s).
Ordering additional hardware creates the least amount of organizational disruption compared to changes in the four components of an information system.
Answer the following statement true (T) or false (F)