Which of the following statements is true about ageism in advertising?
A. Mature people are more likely to be shown in television than print ads.
B. Because the mean age of the population is increasing, one can expect to see more youth-oriented advertising.
C. Age differences generally create disturbances in terms of encoding and channel messaging.
D. Advertisers typically avoid using adults over the age of 60 and children below the age of 8.
E. The difference between the senders' and receivers' age can create problems in establishing common ground.
Answer: E
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