An ad for Google uses colorful explanatory charts, colorful images, and tables to depict mobile usage percentages for websites. These elements inform potential ad purchasers of the numbers of clicks on ads from mobile phones. This ad uses ________ to persuade potential customers to try mobile advertising through Google.
A. brand perception
B. value-based thinking
C. infographics
D. the creative wheel
E. reinforcement
Answer: C
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A resource used as though it belongs to all is referred to as a:
A) social good B) commons C) social bad D) free rider E) social externality
________ involves a bilingual translator translating the questionnaire directly from a base language to the respondent's language
A) Direct translation B) Back translation C) Parallel translation D) Indirect translation
An understatement of year 1's beginning inventory will
a. cause year 2's gross margin to be overstated. b. cause year 1's cost of goods sold to be understated. c. cause year 2's gross margin to be understated. d. have no effect on year 1's gross margin.
Which sentence uses correlative conjunctions correctly?
A) He has completed neither his master's degree nor his bachelor's degree. B) He has neither completed his master's degree, nor has he completed his bachelor's degree either. C) Neither he has completed his master's degree nor his bachelor's degree.