The ____ consists of the actors and forces outside marketing that affect marketing management's ability to develop and maintain successful relationships with its target customers

A. Marketing organization
B. Marketing system
C. Marketing network
D. Marketing environment


d. markting environment

Business

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Full-line selling is selling an entire line of associated products.

Answer the following statement true (T) or false (F)

Business

Assume that Sherrie's Cherries contracts with Dessert World to sell and ship 600 pounds of cherries in three equal installments of 200 pounds each. If the first installment arrives with 5 pounds of spoilage, then Dessert World may

a. reject the installment shipment because of the perfect tender rule. b. not reject the installment if those in the food industry expect a small percentage of spoilage with fresh fruits or vegetables. c. reject the entire contract. d. declare a breach and "cover."

Business

Once a plaintiff has established a prima facie case of discrimination on a disparate treatment theory, and the defendant has articulated a legitimate and non-discriminatory reason for the discrimination, a plaintiff may still win

a. True b. False Indicate whether the statement is true or false

Business

A lump-sum purchase or basket purchase involves paying a single price for several assets as a group

Indicate whether the statement is true or false

Business