Which of the following is exempt from the Administrative Procedure Act's requirement that the public be given notice and an opportunity to comment before a federal agency can promulgate a rule?
a. Rules of agency procedure
b. General statements of policy
c. Both rules of agency procedure and general statements of policy
d. There are no exemptions from the notice and comment requirements
c
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An examination of a creative message and the physical design of an advertisement or other marketing communication piece is a(n):
A) respondent behavior evaluation B) online evaluation metric C) message evaluation D) message synthesis
From a population of size 500, a random sample of 50 items is selected. The mode of the sample
A. must be 500. B. must be equal to the mode of population, if the sample is truly random. C. must be equal to the mean of the population, if the sample is truly random. D. can be larger, smaller or equal to the mode of the population.
The tendency of a group to settle on a decision that is "good enough" is called
A. goal displacement. B. satisficing. C. groupthink. D. heuristics. E. pseudo-optimization.
A ________ cost changes in total in proportion to changes in the volume of activity.
What will be an ideal response?