The technique of “bait-and-switch”

a. involves humor which is unrelated to a topic.
b. is an effective technique for entertaining speeches.
c. is a successful method for employing humor.
d. is a stylistic device which helps audiences to respond positively to humorous
anecdotes that are factual.


Answer: a

Communication & Mass Media

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Indicate whether the statement is true or false

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Defend the basic theme of Chapter 1 that intercultural communication is a necessity.

What will be an ideal response?

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For his informative speech, Douglas told his classmates how to get free food at a drive-through restaurant. Rather than focusing on legitimate deals, such as student discounts or coupons, Douglas talked about ways to trick employees into believing you had already paid for food when you had not. His instructor gave the speech a poor grade because it violated the ethical criteria for public speaking presented in your textbook. The guideline Douglas violated was:

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To make the Internet safer, people should use _______________

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Communication & Mass Media