Howard is the dean of a small liberal arts college in Pennsylvania. The college has just joined the Billion Dollar Green Challenge. What will he have to do (in coordination with other leadership) to implement this program?
a. Reduce the school’s energy by 1% each year they participate in the challenge.
b. Have students make a pledge that they will make contributions to environmental
causes in their future careers.
c. Contribute school profits to a national fund seeking to raise a billion dollars for climate
change.
d. Give part of the school’s endowment to a fund for environmental improvements.
d. Give part of the school’s endowment to a fund for environmental improvements.
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A. Brand perceptions B. Demographic maps C. Perceptual maps D. Product perceptions E. Geographical maps
What are the four types of change leaders mentioned in the book?
a. The emotional champion, the developmental strategist, the intuitive adapter, and the continuous improver b. The charismatic speaker, the quiet leader, the thoughtful relationship builder, and the small win maker c. The persuasive strategist, the intuitive planner, the brilliant thinker, and the ferocious fighter d. The developmental strategist, the charismatic speaker, the brilliant planner, and the intuitive improver
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a. 4 Months b. 6 Months c. 9 Months d. 12 Months
According to the __ hypothesis, short-term assets should be financed with short-term capital and long-term assets with long-term capital
a. maturity matching b. hedging c. risk-return d. capital asset