What is the recommended way a PR practitioner be a source of ideas for stories and pitches?
a. by building contacts in the professional field
b. by knowing journalists and editors
c. through knowing the organization
d. through contributions from team members
c. through knowing the organization
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Discuss the types of unsatisfying conversational partners you have had in your life. Provide three examples from the list given in Chapter 8
What will be an ideal response?
When Ramone spoke about the need for regular health check-ups, he provided clear, accurate information and was so knowledgeable that everyone responded quite positively to his speech. What aspects of speaker credibility did Ramone demonstrate?
a. Competence b. Trustworthiness c. Dynamism d. Initial credibility
The notion that he should be promoted is ridiculous.
What will be an ideal response?
Write an essay defending or attacking the idea that language is arbitrary. Provide examples.
What will be an ideal response?