Which of the following plan objectives is written to ensure that the results can be accurately measured?

a. Emphasize checking accounts as the entry point to the overall bank experience.
b. Drive parents to take young children to pediatric dentists for preventive care.
c. A company-wide focus on improving the passenger experience.
d. Increase the number of African American donors joining the registry by 20%.


d. Increase the number of African American donors joining the registry by 20%.

Communication & Mass Media

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Vocal inflection occurs when a speaker rarely changes the pitch of their voice while speaking

Indicate whether the statement is true or false

Communication & Mass Media

Which of the following would you use if you are looking for summaries of publications and backgrounds of individuals?

A) indexes B) databases C) search engines D) print reference works E) websites

Communication & Mass Media

A young man who is new to public speaking wants to do everything he can to rehearse effectively. What technique should he try that has been shown to greatly help speakers rehearse?

a. make a mental list of all his flaws b. tape or videotape himself c. practice alone rather than with an audience d. use a microphone

Communication & Mass Media

Which statement should a speaker avoid interjecting into descriptive presentations?

a. "This is the way it is." b. "This is the way it was." c. "This suggests that . . . " d. "The information was obtained from . . . "

Communication & Mass Media