An event manager organized an outdoor rock concert toward the end of summer. He booked a large stadium and sold every single ticket. Two days before the event, it started to rain. By the day of the concert, the stadium was completely flooded
He had to cancel the show, which caused huge losses to the company. What did the manager fail to do?
a) Recognize contingencies that may aris
b) Identify specific problems
c) Identify resources
d) Set performance goals
A
Communication & Mass Media
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