A show with weak ratings will be retained on the network schedule

a. if it cost a large amount to produce.
b. if it is critically acclaimed. c. if the profit margin is high.
d. if the network feels it needs to get its investment back.


c

Communication & Mass Media

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Briefly discuss the concept of bypassing. What strategies can be used to reduce it?

What will be an ideal response?

Communication & Mass Media

Neurophysiologists claim that the teenage brain works different than adult brains when processing nonverbal information. The teenage brain

a. has difficulty correctly recognizing emotions expressed nonverbally. b. more accurately recognizes emotions expressed nonverbally. c. correctly interprets the meaning of facial expressions, body language, and tone of voice. d. is highly sensitive to nonverbal messages about the emotional state of their parents. e. primarily relies on nonverbal cues to accurately determine the emotions in a message communicated by others.

Communication & Mass Media

Describe the interactive model of communication and its main components

What will be an ideal response?

Communication & Mass Media

Which outline strategy is appropriate when a speech has intrinsic subtopics?

a. topical b. thematic c. limited d. focused

Communication & Mass Media