Terminal credibility is the credibility of the speaker at the end of the speech.

Answer the following statement true (T) or false (F)


True

Communication & Mass Media

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Which of the below, if any, are NOT target behaviors that a CET workshop would like to increase:

a. technical instruction b. corrective instruction c. mistake contingent encouragement d. reinforcement e. all are desired target behaviors (page 363 right)

Communication & Mass Media

Individuals in positive moods are:

a. more likely to engage in message elaboration b. equally likely to be persuaded by strong and weak messages c. less likely to be persuaded by weak messages d. more likely to be resistant to fear appeals

Communication & Mass Media

The country in which advertising first took off as a modern phenomenon is __________

Fill in the blank with correct word

Communication & Mass Media

________ increase color saturation and contrast in outdoor shots

A) Fog filters B) Diffusion filters C) Neutral-density filters D) Polarizing filters

Communication & Mass Media