A commercial for a weight-loss program that explains that the customer pays only one dollar for every pound he or she wants to lose but specifies in fine print that the cost of meals is extra exemplifies ____ advertising.
A. unfair
B. illegal
C. deceptive
D. push
E. pull
Answer: C
You might also like to view...
The goal of _____ is not to gain small incremental cost savings, but to achieve great efficiency leaps-of 100 percent and even 1000 percent.
Fill in the blank(s) with the appropriate word(s).
Since the main message of a negative-news message is the bad news, more space should be devoted to the refusal than to the explanations for the refusal
Indicate whether the statement is true or false
New introductory promotion is most likely to be used during the ____ stage of the product life cycle.
A. maturity B. decline C. growth D. introduction E. regression
You are given the following information on events A, B, C, and D. P(A) = .4 P(A ? D) = .6 P(A ? C) = .04 P(B) = .2 P(A?B) = .3 P(A ? D) = .03 P(C) = .1
a. Compute P(D). b. Compute P(A ? B). c. Compute P(A?C). d. Compute the probability of the complement of C. e. Are A and B mutually exclusive? Explain your answer. f. Are A and B independent? Explain your answer. g. Are A and C mutually exclusive? Explain your answer. h. Are A and C independent? Explain your answer.