The soundbite of a celebrity was used by an NGO for their campaign to raise awareness about the prevalence of obesity among preteens. A local TV station decided to use this soundbite for all related news releases

What format of news release did the NGO use?
a. Audio news release
b. Radio news release
c. Video news release
d. Online news release


A

Communication & Mass Media

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What are the expected results of changing your vocal tone, your stance or body position, your gestures, and eye gaze?

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

No matter how well-prepared and ethical you are, it is your

audience's opinion that determines your credibility and the success of your presentation. Indicate whether the statement is true or false

Communication & Mass Media

A ________ enables smooth, direct communication with reporters in an economical manner

a. webcast b. desktop tour c. chromecast d. press tour

Communication & Mass Media

Attractive communication style

A) the extent to which the supervisor believes that the subordinate will be able to perform the assigned tasks with little or no difficulty B) getting the subordinate to perform as a fully functioning organizational member C) any communication that indicates interpersonal warmth and closeness D) an overt form of influence where desired outcomes are fully disclosed E) messages and behaviors used to preserve an acceptable and lasting relational state. F) any communication between organizational members that implicitly or explicitly provides task guidance, personal evaluation, or other guidance G) attentive, friendly, and relaxed H) mutual affection the leader and member have for each other based primarily on interpersonal attraction I) inattentive, unfriendly, and unrelaxed J) those that attempt to gain relational rewards by explaining or justifying the actor's position and attitude K) a disguised attempt at upward influence L) an influence technique that uses either open influence or clearly stated outcomes

Communication & Mass Media