Two techniques that can help you become a mindful listener are __________.

A. selection and retention
B. criticism and assimilation
C. mapping and note taking
D. identification and description


Answer: C

Communication & Mass Media

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Rogers (2003) identified five qualities that influence the rate and likelihood of an innovation being adopted. The first is ______.

A. relative advantage B. compatibility C. trialability D. observability

Communication & Mass Media

Which of the following is NOT a characteristic of an individualistic culture?

A. People value their own interests. B. Each person has a great amount of freedom. C. Decisions are made by the leader. D. Individuals are held responsible for successes and failures..

Communication & Mass Media

A way for the speaker to signal to the audience that he or she is moving from one idea to another is by using a(n) _____

a. transition b. preview c. initial preview d. summary

Communication & Mass Media

______ represents a single unit and is often highly empirical in nature

a. Assurance b. Information c. Data (datum) d. Intelligence

Communication & Mass Media