What Major themes that can be addressed in lectures or class discussions?

What will be an ideal response?


? Why there is need for systematic analysis of current and possible future macro trends; exploring
complexity, hostility and dynamism
? Environmental scanning methods and mechanisms
? Coping with uncertainty and ambiguity in trend assessment/evaluation
? Specific environmental trends affecting the prospects for Airbus A380
? Assessing the impact of potential competition and its macro environmental determinants (n.b. this
example is discussed further in chapter 3).
? Risk management

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If the subject matter of a proposed contract is destroyed without the knowledge of either party after the making of an offer but before its acceptance, the offer cannot be terminated.

Answer the following statement true (T) or false (F)

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To be a valid written security agreement, it must:

A) Clearly identify the collateral. B) Contain the debtor's promise to repay the creditor. C) Set forth the creditor's rights upon default. D) All of the above.

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The ____________________________ is a main determinant of the value proposition and the brand's position.

a. Brand loyalty b. Brand design c. Brand image d. Brand promise

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Use the "percent of sales method" of preparing pro forma financial statements to determine the

projection for next year's cost of goods sold. Make the following assumptions: current year's sales are $27,800,000; current year's cost of goods sold is $17,528,000; sales are expected to rise by 30%. What is the projection for next year's cost of goods sold? A) $20,481,000 B) $21,459,200 C) $21,138,900 D) $22,786,400

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