Suppose Apple has collected extensive survey data about its new iPhone, and respondents have rated it on 20 different features and benefits. Now researchers want to reduce the amount of data to a few underlying dimensions. Which data analysis technique should the researchers use?
A) analogy
B) conjoint analysis
C) factor analysis
D) multidimensional scaling
E) cluster analysis
C
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Which research method would be best for determining whether employees in Acme Company's computer assembly produce more under Theory X or more under Theory Y management style?
a. Historical b. Survey c. Observational d. Experimental
Stories can help us do all of the following EXCEPT
a. share knowledge. b. inspire. c. trick. d. enhance brand recognition.
A _____ is an order to a broker to buy a specific stock only if its price is below a certain level, or to sell a specific stock only if its price is above a certain level.
A. mid-price peg B. limit order C. market order D. tick-sensitive order
Nielsen Corporation has two manufacturing departments--Machining and Assembly. The company used the following data at the beginning of the year to calculate predetermined overhead rates: MachiningAssemblyTotalEstimated total machine-hours (MHs) 1,000 4,000 5,000Estimated total fixed manufacturing overhead cost$4,700$10,800$15,500Estimated variable manufacturing overhead cost per MH$1.20$2.20 During the most recent month, the company started and completed two jobs--Job F and Job M. There were no beginning inventories. Data concerning those two jobs follow: Job FJob MDirect materials$13,000$7,400Direct labor cost$20,400$8,800Machining machine-hours 700 300Assembly machine-hours 1,600 2,400Assume that the company uses a plantwide predetermined manufacturing overhead rate
based on machine-hours. The total manufacturing cost assigned to Job F is closest to: A. $20,400 B. $45,130 C. $11,730 D. $13,000