Which of the following is a primary data source?
A) Periodicals
B) Electronic databases
C) Blogs
D) Experimentation
D
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What is the gross rating points (GRP) for a media schedule that reaches 60 percent of homes with an average exposure frequency of 4 and impact of 1.5?
A) 10 B) 15 C) 160 D) 240 E) 360
______ refers to the amount of variety in the products an operation produces, which determines whether the products are produced continuously, repetitively, in batches, or individually.
a. Customer involvement b. Product variation c. Operations flexibility d. Automation
The Mills Lunch Shop prepares fresh take-out entrees each day. On Tuesday, 40 baked chicken dinners were prepared at a cost of $3.20 each. A 20% spoilage rate is anticipated. Mills Lunch Shop sells the dinners at an 80% markup based on cost. They decided to offer a $1.00-off coupon in a newspaper advertisement. What markdown percentage does this coupon represent? (Round to the nearest tenth of a percent)
What will be an ideal response?
If a firm with credit terms of 1/10 net 30 were to change its terms to 3/10 net 30, the result would
probably be A) increased bank loans. B) an increase in the average level of accounts receivable. C) increased accounts receivable turnover. D) a decrease in accounts payable.