What actions would you take to implement "damage control" for an organization facing a problem as serious as the Penn State child abuse scandal?

What will be an ideal response?


Answer: It is crucial to get the facts of the case in front of the public as soon as possible. Absolute honesty and transparency are of the utmost importance. It is difficult to cling to "business as usual" if you have covered up activities or withheld information. Penn State failed to express empathy for the victims, which is essential in any "mea culpa" by an individual or an organization. Penn State knew what had happened but was unprepared to deal with the seriousness of the issue. Finally, top officials should be prepared to take responsibility and to demonstrate how they will prevent future occurrences.

Communication & Mass Media

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Which of the following guidelines will not help reduce your speech anxiety?

A) Focus on what other students have done wrong in their speeches. B) Exert confidence. C) Spend time preparing the speech. D) Select a topic you enjoy and know something about. E) Practice.

Communication & Mass Media

Although one could select the same topic for an informative and a persuasive speech, in a persuasive speech the speaker should

a. avoid informing the audience of the topic. b. present both sides of the topic equally. c. select a position and argue from that side. d. make sure not to influence the audience.

Communication & Mass Media

Role-playing a situation is destructive to creative thinking because it limits the possibilities

Indicate whether the statement is true or false

Communication & Mass Media

An organizational type of newsletter goes to employees of an organization or members of an association

Indicate whether the statement is true or false

Communication & Mass Media