Which of the following techniques uses an estimate of the eventual penetration rate, an estimate of the ultimate repeat rate, and an estimate of the relative product category usage rate of buyers of the new brand to determine eventual market share?
A) Parfitt-Collins model
B) Boston Consulting Group Matrix
C) Porter's Five Forces model
D) GE's industry analysis evaluation
A
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Every year there is the annual awarding of the coveted “Salesperson of the Year Award,” which recognizes and rewards outstanding work. Owen and Hazel are neck and neck and are working extra hard to win this year’s award. This is an example of which organizational culture artifact?
A. story B. ceremony C. symbol D. ritual
Which of the following is a job-content factor according to Herzberg?
a. salary b. job security c. advancement d. technical supervision e. status
Misra Inc. forecasts a free cash flow of $55 million in Year 3, i.e., at t = 3, and it expects FCF to grow at a constant rate of 5.5% thereafter. If the weighted average cost of capital (WACC) is 10.0% and the cost of equity is 15.0%, then what is the horizon, or continuing, value in millions at t = 3?
A. $1,289 B. $1,148 C. $1,212 D. $1,186 E. $1,083
Resource and capability analysis is achieved by
A. performing resource-specific activities within the organization to allocate available capital. B. analyzing only internal strengths and weaknesses through a matrix comparison model. C. probing the caliber of a firm's competitive assets relative to those of rival firms. D. cost-benefit analysis of the company's core product sales. E. attaining price stability.