Innovation involves using ________ knowledge to ________ organizational processes or create commercially viable products and services.
A. good; disrupt
B. new; transform
C. old; design
D. more; disrupt
Answer: B
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The percentage of net credit sales approach for recognizing bad debts considers any existing balance in Allowance for Doubtful Accounts
a. True b. False Indicate whether the statement is true or false
Which resistance to change approach could be expensive, especially if others to seek the same treatment?
A. negotiation B. participation C. education and communication D. manipulation
A heavily diversified retailer requires _____
a. a separate retail strategy for each major retail business unit b. a uniform strategy so that each retail business unit has a common image c. a centralized organization structure for all key functional areas d. the use of a mass marketing strategy
According to the text, which of the following is the least important when launching a company?
a. Creating a business plan b. Connecting with customers c. Building a network d. Generating buzz