The goal of _____ refers to the extent to which business channels enable a supplier firm to reach, develop, and serve targeted segments and customer firms
Ideally, supplier firms seek channels that provide coverage and exposure to as many profitable customers as possible.
a. market access
b. value-added
c. cost-to-serve
d. total customer experience
a
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Discuss the fundamental rules of contractual liability between a principal and the third party
Shell Enterprise is a soft toy manufacturer. It sells its toys to ToySpot, a company that sells a wide range of toys to the public at a single location. In this scenario, ToySpot is a _____.
A. wholesaler B. producer C. broker D. retailer
Customer service reps are customer advocates, but they need company support.
Answer the following statement true (T) or false (F)
Heidi invests $1,000 in a taxable bond for 5 years that earns 4% interest per year. Her marginal tax rate is 15%. What is her after-tax accumulated investment at the end of year 5 (assume that bond interest is reinvested at the same rate)?
A) $1,182 B) $1,143 C) $1,020 D) $1,762