Technicorp Electronics, a chain of stores selling electronics in the north-east region of the United States, is interested in determining whether it is paying its sales representatives an appropriate salary. It has decided to conduct a survey across all
the electronics stores in the north-east region of the United States to determine how well they are paying their employees. Limit and define the scope of the issues by answering the five Ws and writing a statement of purpose.
What: A study of salaries of sales representatives
Why: To determine whether salaries of sales representatives of Technicorp Electronics are consistent with those of employees in other companies
When: Current
Where: Northeastern United States
Who: Sales representatives employed in retail electronics stores
Statement of purpose: The purpose of this study is to survey salaries of sales representatives employed in retail electronics stores in the Northeastern United States to determine whether TechnicorpElectronics' salaries are competitive and consistent.
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