Maria is working as the public relations officer for Coal Mint, Inc She wants an exclusive story on her company to be published during the ongoing trade show her company is hosting
What strategy should Maria employ with the media during the trade show to make it more effective and successful, and why?
a. She must provide cell phone numbers, Twitter hash tags, and email addresses in the material; this makes it easy for journalists to track down key spokespeople and experts connected with the product.
b. She must provide online corporate logos, product photos, executive profiles, media kits, and PowerPoint presentations; this helps the journalists who cannot attend or who prefer having everything in digital format.
c. She must train her spokespeople to make brief presentations; this will equip them with answers to the most-likely questions from journalists.
d. She must include the name of the trade show in the news releases; journalists searching databases can log on by using the show as a keyword.
A
You might also like to view...
"Each little pig built a home. One was made of straw and one was made of sticks. The most industrious pig built a house of bricks…" is an example of character development
Indicate whether the statement is true or false
What type of group is mostly focused on social and interpersonal relationships?
A. problem-solving groups
B. work teams
C. primary groups
D. secondary groups
The most active period for portrayals of African Americans in movies was:
a. 1980 – 2010 b. 1900 – 1920 c. 1910 – 1950 d. 1960 – 2000
Which of the following statements is true regarding television?
a. Television stories need to have a complex story line. b. If a TV series lasts for one entire season, producers make a large profit. c. Action within TV stories must be built up before commercial breaks d. All of the above are true.