According to Michael Porter, ________ is a generic strategy in which a company can offer lower prices than the competition to a narrow target market

A) focused differentiation
B) product differentiation
C) cost leadership
D) cost focus


D

Business

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Which of the following is not a balanced scorecard category?

a. Quality b. Financial c. Internal business d. Customer

Business

Learning curves can be used to establish budgets

Indicate whether the statement is true or false

Business

Involvement level is one factor that affects a consumer's selection of a type of decision-making process.

Answer the following statement true (T) or false (F)

Business

Mila is considering adding a description of the problem she is currently solving. She should ______.

a. not include it, as competition might take the opportunity away b. include it in the pitch deck, perhaps even as early as slide #3 c. introduce it in the beginning of a meeting with possible investors, not include it in the pitch deck d. describe it out loud, not put it in the slide deck

Business