"The longer our experience at doing something, the better we get at it," is
A. the key to career development in marketing.
B. an optimistic saying in marketing.
C. a twentieth-century approach to learning.
D. the learning curve.
Answer: D
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All of the following steps should be taken before a firm's subject matter expert is interviewed by a reporter EXCEPT ________
A) communicating with the reporter before the interview B) keeping the interviewee fresh by avoiding practice interviews C) investigating the reporter's style and particular media outlet D) working with the reporter to clarify the goals of the interview E) preparing the interviewee with accurate facts and statistics
Overcoming cultural barriers is relatively unimportant when negotiating
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For an interview, you should select conservative clothes, and make sure clothing is clean, unwrinkled, and properly fitted
Indicate whether the statement is true or false