Who is Mountain Dew advertising targeted at?

What will be an ideal response?


A young, hip, somewhat edgy audience who feels passionately about things.

Communication & Mass Media

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Unsound reasoning or evidence is known as a(n)

A. argument. B. fallacy. C. warrant. D. barrier.

Communication & Mass Media

What is the problem with the following survey question?

"When was the last time you had unprotected sex?" A) It is unclear. B) It is illegal. C) It is loaded. D) It is objective.

Communication & Mass Media

Which of the following is an example of unethical journalistic behavior?

a. Jayson Blair’s fabricated stories b. a stock columnist’s providing advance information to friends c. Joe Scarborough’s donation to a political candidate d. All of these answers are correct.

Communication & Mass Media

In problem-solving groups, using formal procedures is effective because

a. members experience less conflict and have a more consistent focus. b. members produce a faster outcome due to the strict sequential order of steps. c. members are more agreeable with each other if someone is in charge. d. the steps include socialization exercises to increase member cohesion.

Communication & Mass Media