Randall, an advertising campaign specialist, is making a presentation to decision makers at his firm on marketing a new sports nutrition supplement, Crealean, for building muscle. What would be the most effective presentation visual for him to use?
a. A handout providing a detailed summary of his presentation.
b. A person who has used the product.
c. A model of the product.
d. An electronic presentation outlining specific marketing strategies.
D
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