Which of the following is NOT a common appeal in radio commercials?
A. Personal Fulfillment
B. Bandwagon Effect
C. Fear of Rejection
D. Sexual Success
E. Independence
E. Independence
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Inventio is the rhetorical art of making a message memorable
Indicate whether this statement is true or false.
Which is NOT an element necessary for effective public relations practitioners and their work?
A) ethical B) extrovert C) balanced D) transparent E) honest
Social network theory examines the concepts of network size, ______, diffusion, complexity and social distance as related to interrelationships.
a. quality b. expertise c. interaction d. media
When we use slang we may build credibility with those who are a part of our in-group while we may lose credibility with those who are not part of our in-group
Indicate whether the statement is true or false.