In a marketing sense, there is really no difference between a need and a want.
Answer the following statement true (T) or false (F)
False
The distinction between needs and wants is important and not always black and white. Marketers focus on providing products that fulfill customers' wants, which in turn satisfy their underlying needs.
You might also like to view...
?Discuss the effectiveness of a monetary policy in an economy in which banks are indifferent between holding bonds and holding cash as reserves.
What will be an ideal response?
Big Box Store has operated with a 30% average gross profit ratio for a number of years. It had $107,000 in sales during the second quarter of this year. If it began the quarter with $18,700 of inventory at cost and purchased $72,700 of inventory during the quarter, its estimated ending inventory by the gross profit method is:
A. $32,100. B. $18,700. C. $22,470. D. $29,100. E. $16,500.
The ________ is the member of the buying center who controls the flow of information to other members
A) initiator B) gatekeeper C) decider D) user E) influencer
Another term for a landlord can be:
A) lessor. B) lessee. C) owner. D) donor.