How can the effectiveness of e-mail advertising campaigns be measured directly?
A) by reflecting the percentage of visitors who actually perform the marketer's desired action
B) by reflecting the number of surfers who click on an ad divided by the number of times it was displayed
C) by creating use cases and business models to determine the ratio of the opened mails to the sent mails
D) by conducting online polls, starting online forums, and collecting user feedbacks
E) by including special links in the e-mail that allow tracking which e-mails the customers have opened or reacted to
E
You might also like to view...
When a judge orders a criminal defendant to reimburse the victim, it is called
a. reimbursement. b. restitution. c. restraint. d. retribution.
Many firms approach corporate social responsibility through the concept of "shared value." What is meant by "shared value"?
What will be an ideal response?
Suppose you are the Minister of Labor in Brazil and your government is proposing to raise the minimum wage to raise the income of the poorer workers and thereby offset the effects of other economic policies that man adversely impact them
Others in the cabinet are concerned about the effects of the policy will have on employment and competitiveness. What is your response to them? What will be an ideal response?
Partners of LLPs are personally liable for the LLPs' debts, obligations, and liabilities.
Answer the following statement true (T) or false (F)