Which of these six situational news values describes why millions of people seek out and share news of celebrities?

a. prominence
b. fame factor
c. gossip
d. Kardashian effect


a. prominence

Communication & Mass Media

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Tilting your head and scrunching up your nose to indicate that you do not understand is an example of metacommunication

Indicate whether this statement is true or false.

Communication & Mass Media

Your friend, Sam, asks if you think he should take a job he has been offered. You know that Sam wants to take the job, but you don't believe that it is the best professional move for him. How would you solve this conversational dilemma and answer Sam's qu

What will be an ideal response?

Communication & Mass Media

Becky has been asked by a local high school to speak to the environmental club. She's a bit nervous, as she doesn't know the audience. She wants to get some information about who the students are and what matters to them, and she also wants to signal that she cares about them. What is the best way for Becky to build this type of rapport?

A. maintaining eye contact while she speaks B. using humor when appropriate C. interacting with her listeners before she speaks D. opening with a story

Communication & Mass Media

Why can books, as compared to television and movies, be a particularly important source of personal development?

What will be an ideal response?

Communication & Mass Media