What are value drivers?
A. a technique for easily identifying factors that validate a firm's performance
B. a set of factors that verify the unique nature of a firm
C. a firm's hidden success factor for creating over-the-top product features that will command the highest price in the industry
D. a set of guidelines for identifying the most promising upscale attributes to incorporate into a product
E. a set of factors (analogous to cost drivers) that are particularly effective in having a strong differentiation effect
Answer: E
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Which of the following statements about customer value is true?
A. The sure way to achieve high customer value is to offer a lower price. B. It is the manager's view of customer value that matters, not the customer's. C. The greater the competition, the less important customer value is. D. Customer value is the difference between the benefits a customer sees from a market offering and the costs of obtaining those benefits. E. None of these statements is true.
Strict liability applies to services but not products.
Answer the following statement true (T) or false (F)
Discuss how Ingram and Lee used the cash flow statement in conjunction with the income statement for analytical purposes.
What will be an ideal response?
. Stakeholders who possess the urgency attribute but have not power or legitimacy are considered:
a. dormant stakeholders b. discretionary stakeholders c. demanding stakeholders d. definitive stakeholders