Global expansion often begins with
A. franchising.
B. joint ventures.
C. strategic alliances.
D. direct investment.
E. exporting of goods.
Answer: E
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Unlike spoken communication, there is a lasting _____________ to your written communication.
a. impression b. memory c. visual element d. none of the above
Carol has a dominating conflict-handling style. All of the following are true of her style except ______.
A. She is high with respect to her own concerns but low with respect to the concerns of others. B. This style generally does not breed resentment among those affected by her decisions. C. It may be appropriate for small decisions. D. It may be appropriate when she knows the decision will be unpopular and discussion will not bring others on board.
In accounting, the terms “depreciation” and “amortization” both have basically the same meaning--that is, a periodic charging to expense.
a. True b. False
Rachael is the owner and manager of Aquarius Coffee and Tea, a coffee shop and bakery popular among local college students as a hangout and study spot. Aquarius has been in operation since 1978, and Rachael has made many changes over the years to keep up with the changing tastes and expectations of her clientele. In the last ten years, she has gone from offering paid Wi-Fi to free Wi-Fi, and she recently expanded her offerings to include vegan and gluten-free items as well as salads and sandwiches. Recently, a new café called Bluebird Coffee and Cupcakes opened across town, and Aquarius' business has dropped off considerably. One of her young cashiers, Leora, notes that Rachael has not made the best use of the Internet to promote her business. What will Leora most likely suggest as the
quickest, cheapest, and most effective way for Rachael to expand her technological reach to her college-aged clients? A. buying ad space on Google, Yahoo, and other search engines B. hiring someone to design and launch an Aquarius Café phone app C. starting a blog with recipes and links to local, socially conscious businesses D. expanding her social media presence on Twitter, Instagram, and Snapchat E. sending out a monthly email newsletter with discount codes and coupons