Which of the following is FALSE concerning face-to-face meetings?
a. Face-to-face meetings make it harder to reach consensus.
b. Face-to-face meetings are helpful when communicating sensitive issues.
c. Face-to-face meetings help establish group rapport.
d. Face-to-face meetings are preferred to electronic meetings when participants don't know each other.
A
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Answer the following statements true (T) or false (F)
1. Roberto finds his job description and the criteria for promotion vague, an example of role ambiguity. 2. Motivation cannot be directly observed in another's behavior; it must be inferred from one's behavior. 3. General Electric paid employees who were smokers up to $750 to quit and stay off cigarettes. This program was three times as successful as a different GE "quit smoking" program in which employees received no paid incentives. The $750 in the first program is an example of an intrinsic reward. 4. To motivate employees, employers need to primarily focus on fulfilling the top level of Maslow's hierarchy of needs, self-actualization.
Define and describe analytics. Give an example of an organization using analytics and how they are using it.
What will be an ideal response?
Which of the following risks is most closely associated with the strategy of brand extension?
A) brand flanking B) counterfeiting C) controlling the use of an image owned by the company D) negotiating a relationship with a brand ally E) losing focus of the core positioning of the brand
Selective exposure is most likely to occur during which stage of the consumer purchase decision process?
A. purchase decision B. alternative evaluation C. problem recognition D. information search E. postpurchase behavior